Search Engine Optimization

Marketibble Service Types:

• Support the search engine optimization (SEO) strategy (includes segmentation, gap assessment, landing pages) 

• Perform keyword research to optimize existing content and uncover new opportunities to increase SEO traffic 

• Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific 

• Optimize existing content and produce new content with the most SEO value 

• Research and analyze competitor link building activities and SERP (Search Engine Result Pages results 

• Implement link building strategy and campaigns 

• Maximize link building gains and prioritize outreach activities 

• Ensure SEO best practices in newly developed and existing code

• Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers) 

• Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance